The Opportunity Design method

A disciplined pause. A better next move.

A structured path from an interesting idea to an informed recommendation—without drifting into open-ended consulting.

Five steps. One clear decision.

Here is how the work moves.

01
20 MINUTES

Start with a fit call.

We identify the opportunity, the decision owner, the timeline and whether an Opportunity Design Session is the right next move. This is a fit conversation—not unpaid custom strategy.

02
BEFORE THE SESSION

Complete a focused intake.

You share the essentials: what is being considered, what has already happened and what remains uncertain. An honest ‘I don’t know yet’ is useful information.

03
90 MINUTES–2 HOURS

Map the opportunity together.

We go deeper into the idea and wider across the system: operating realities, stakeholders, beneficiaries, payers, risks, evidence and overlooked constraints.

04
WITHIN 5 BUSINESS DAYS

Receive your written decision brief.

The session becomes a clear working document—not a transcript. Your brief organizes what is known, what needs testing and which next move makes the most sense.

05
30 MINUTES

Review the recommendation.

We walk through the brief, clarify the decision posture and identify what should happen next. Any additional support is scoped separately.

A better decision is the outcome

Not every good answer is “go.”

The right next move should fit the evidence—not just the excitement.

Proceed

The opportunity has enough alignment and evidence to move responsibly.

Pilot

Test the smallest useful version before making a larger commitment.

Partner

The right collaborator or institutional role changes what is possible.

Pause

Important questions, timing or capacity need attention first.

Stop

The assumptions, economics or risk do not support moving forward.

Your take-home document

A brief built for a real decision.

Your written brief is designed to help you think, explain the opportunity responsibly and determine what should happen next.

Compare session options

YOUR OPPORTUNITY BRIEF MAY INCLUDE

  • The opportunity and decision being considered
  • Who benefits, who pays and who must agree
  • Known facts versus untested assumptions
  • Existing assets, capacity and missing pieces
  • A practical cost or operating sketch
  • Risks, boundaries and readiness questions
  • A recommended 30 / 60 / 90-day path
  • What not to do—or promise—yet

Good questions

A few things people ask.

What if my idea is not fully formed?

That is often the right time to start. You do not need a finished business plan; you do need a real opportunity and a willingness to look honestly at what is unclear.

Will Karen introduce me to her contacts?

Introductions are not for sale and are never guaranteed. If a connection becomes genuinely relevant, consent and context come first.

Does this include writing a grant?

No. The goal is to determine whether the opportunity is ready, what still needs to be tested and whether a funding pursuit makes sense. Grant writing would require a separate engagement.

Do I need to be based in Augusta?

No. Growing Augusta is rooted in Augusta and the CSRA, with work extending into surrounding communities, across Georgia and throughout the Southeast.

What if we need help after the session?

Implementation, extended facilitation, research and ongoing advisory support can be discussed separately after the initial scope is complete.

You do not need a finished plan

Just a real opportunity.
And a willingness to look closer.

Let’s find out whether an Opportunity Design Session is the right next move.

Book a 20-minute fit call